Books — Applied Psychology

Applied Psychology

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Author: Daniel Kahneman

Major New York Times bestseller

Winner of the National Academy of Sciences Best Book Award in 2012

Selected by the New York Times Book Review as one of the best books of 2011

A Globe and Mail Best Books of the Year 2011 Title

One of The Economist’s 2011 Books of the Year

One of The Wall Street Journal’s Best Nonfiction Books of the Year 2011

In the international bestseller, Thinking, Fast and Slow, Daniel Kahneman, the renowned psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation—each of these can be understood only by knowing how the two systems shape our judgments and decisions.
Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives—and how we can use different techniques to guard against the mental glitches that often get us into trouble. Winner of the National Academy of Sciences Best Book Award and the Los Angeles Times Book Prize and selected by The New York Times Book Review as one of the ten best books of 2011, Thinking, Fast and Slow is destined to be a classic.

Amazon Best Books of the Month, November 2011: Drawing on decades of research in psychology that resulted in a Nobel Prize in Economic Sciences, Daniel Kahneman takes readers on an exploration of what influences thought example by example, sometimes with unlikely word pairs like "vomit and banana." System 1 and System 2, the fast and slow types of thinking, become characters that illustrate the psychology behind things we think we understand but really don't, such as intuition. Kahneman's transparent and careful treatment of his subject has the potential to change how we think, not just about thinking, but about how we live our lives. Thinking, Fast and Slow gives deep--and sometimes frightening--insight about what goes on inside our heads: the psychological basis for reactions, judgments, recognition, choices, conclusions, and much more. --JoVon Sotak

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Mindset: The New Psychology of Success

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Author: Carol Dweck

World-renowned Stanford University psychologist Carol Dweck, in decades of research on achievement and success, has discovered a truly groundbreaking idea–the power of our mindset.

Dweck explains why it’s not just our abilities and talent that bring us success–but whether we approach them with a fixed or growth mindset. She makes clear why praising intelligence and ability doesn’t foster self-esteem and lead to accomplishment, but may actually jeopardize success. With the right mindset, we can motivate our kids and help them to raise their grades, as well as reach our own goals–personal and professional. Dweck reveals what all great parents, teachers, CEOs, and athletes already know: how a simple idea about the brain can create a love of learning and a resilience that is the basis of great accomplishment in every area.

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How Full Is Your Bucket?

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Author: Tom Rath

How did you feel after your last interaction with another person?

Did that person -- your spouse, best friend, coworker, or even a stranger -- "fill your bucket" by making you feel more positive? Or did that person "dip from your bucket," leaving you more negative than before?

The #1 New York Times and #1 BusinessWeek bestseller, How Full Is Your Bucket? reveals how even the briefest interactions affect your relationships, productivity, health, and longevity. Organized around a simple metaphor of a dipper and a bucket, and grounded in 50 years of research, this book will show you how to greatly increase the positive moments in your work and your life -- while reducing the negative.

Filled with discoveries, powerful strategies, and engaging stories, How Full Is Your Bucket? is sure to inspire lasting changes and has all the makings of a timeless classic.

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The 30-Day Love Detox: Cleanse Yourself of Bad Boys, Cheaters, and Men Who Won't Commit -- And Find A Real Relationship

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Author: Wendy Walsh

There is no question the terrain has changed. We can do what we want and date who we want, but do we have the tools to navigate our hard-won sexual freedom? Now, from the dating doyenne of the Sex and the City generation comes a groundbreaking prescription for smart, savvy, slow-love. Dr. Wendy Walsh’s outside-the-box approach to relationships turns traditional thinking on its head by using evolutionary psychology to offer advice that is both empowering and practical.

In The 30-Day Love Detox, Walsh offers a step-by-step, five-part attachment strategy with a 30-day "detox" that helps weed out the bad boys and sets you up to meet the right guy, including:

The five sexual myths that keep women single

When to say yes to sex in a new relationship

How to use technology to bring your crush closer

How to spot a commitment-oriented man at his peak readiness

Melding scientific research, anthropological truths, and proven techniques, The 30-Day Love Detox is a revolutionary road map to finding lasting love in a modern world.

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Developing the Leader Within You

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Author: John C. Maxwell

Developing the Leader Within You is Dr. Maxwell’s first and most enduring leadership book, having sold more than one million copies. In this Christian Leaders Series edition of this Maxwell classic, you will discover the biblical foundation for leadership that John Maxwell has used as a pastor and business leader for more than forty years. These same principles and practices are available for everyday leaders in every walk of life. It is a lofty calling to lead a group—a family, a church, a nonprofi t, a business—and the timeless principles in this book will bring positive change in your life and in the lives of those around you.

You will learn:

The True Definition of Leader. “Leadership is influence. That’s it. Nothing more; nothing less.”

The Traits of Leadership. “Leadership is not an exclusive club for those who were ‘born with it.’ The traits that are the raw materials of leadership can be acquired. Link them up with desire, and nothing can keep you from becoming a leader.”

The Difference Between Management and Leadership. “Making sure the work is done by others is the accomplishment of a manager. Inspiring others to do better work is the accomplishment of a leader.”

God has called every believer to influence others, to be salt and light. Developing the Leader Within You will equip you to improve your leadership and inspire others.

Few of us are natural-born leaders, according to John C. Maxwell, author of Developing the Leader Within You. Fortunately though, "the traits that are the raw material of leadership can be acquired," he promises. "Link them up with desire and nothing can keep you from becoming a leader. This book will supply the leadership principles. You must supply the desire." True to his words, Maxwell offers a detailed and inspiring primer on becoming a leader. Even the Table of Contents reads like a motivational poster.

Maxwell (The 21 Indispensable Qualities of a Leader), who is the founder of INJOY, a Christian-based leadership program, debunks the myth that strong leaders must have big egos and spend all their time harnessing personal power. Instead, he elevates leadership to a spiritual act of service: "The growth and development of people is the highest calling of leadership." Maxwell relies on real-life anecdotes, short paragraphs, charts, and numerous lists to make his wisdom accessible. As a result, his writing often seems simplistic, with a self-help tone. Nonetheless, in teaching readers how to bring out the best in themselves as well as others, Maxwell offers a worthwhile life lesson that extends far beyond the workplace. --Gail Hudson

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Moonwalking with Einstein: The Art and Science of Remembering Everything

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Author: Joshua Foer

The blockbuster phenomenon that charts an amazing journey of the mind while revolutionizing our concept of memory

An instant bestseller that is poised to become a classic, Moonwalking with Einstein recounts Joshua Foer's yearlong quest to improve his memory under the tutelage of top "mental athletes." He draws on cutting-edge research, a surprising cultural history of remembering, and venerable tricks of the mentalist's trade to transform our understanding of human memory. From the United States Memory Championship to deep within the author's own mind, this is an electrifying work of journalism that reminds us that, in every way that matters, we are the sum of our memories.

Amazon Best Books of the Month, March 2011: Moonwalking with Einstein follows Joshua Foer's compelling journey as a participant in the U.S. Memory Championship. As a science journalist covering the competition, Foer became captivated by the secrets of the competitors, like how the current world memory champion, Ben Pridmore, could memorize the exact order of 1,528 digits in an hour. He met with individuals whose memories are truly unique—from one man whose memory only extends back to his most recent thought, to another who can memorize complex mathematical formulas without knowing any math. Brains remember visual imagery but have a harder time with other information, like lists, and so with the help of experts, Foer learned how to transform the kinds of memories he forgot into the kind his brain remembered naturally. The techniques he mastered made it easier to remember information, and Foer's story demonstrates that the tricks of the masters are accessible to anyone.
--Miriam Landis

Author Q&A with Joshua Foer

Joshua Foer

Q: First, can you explain the title of you book, Moonwalking with Einstein?

A: The title refers to a memory device I used in the US Memory Championship—specifically it's a mnemonic that helped me memorize a deck of playing cards. Moonwalking with Einstein works as a mnemonic because it's such a goofy image. Things that are weird or colorful are the most memorable. If you try to picture Albert Einstein sliding backwards across a dance floor wearing penny loafers and a diamond glove, that's pretty much unforgettable.

Q: What are the U.S. Memory Championships? How did you become involved?

A: The U.S. Memory Championship is a rather bizarre contest held each spring in New York City, in which people get together to see who can remember the most names of strangers, the most lines of poetry, the most random digits. I went to the event as a science journalist, to cover what I assumed would be the Super Bowl of savants. But when I talked to the competitors, they told me something really interesting. They weren't savants. And they didn't have photographic memories. Rather, they'd trained their memories using ancient techniques. They said anyone could do it. I was skeptical. Frankly, I didn't believe them. I said, well, if anyone can do it, could you teach me? A guy named Ed Cooke, who has one of the best trained memories in the world, took me under his wing and taught me everything he knew about memory techniques. A year later I came back to the contest, this time to try and compete, as a sort of exercise in participatory journalism. I was curious simply to see how well I'd do, but I ended up winning the contest. That really wasn't supposed to happen.

Q: What was the most surprising thing you found out about yourself competing in the Memory Championships?

A: In the process of studying these techniques, I learned something remarkable: that there's far more potential in our minds than we often give them credit for. I'm not just talking about the fact that it's possible to memorize lots of information using memory techniques. I'm talking about a lesson that is more general, and in a way much bigger: that it's possible, with training and hard work, to teach oneself to do something that might seem really difficult.

Q: Can you explain the "OK Plateau?"

A: The OK Plateau is that place we all get to where we just stop getting better at something. Take typing, for example. You might type and type and type all day long, but once you reach a certain level, you just never get appreciably faster at it. That's because it's become automatic. You've moved it to the back of your mind's filing cabinet. If you want to become a faster typer, it's possible, of course. But you've got to bring the task back under your conscious control. You've got to push yourself past where you're comfortable. You have to watch yourself fail and learn from your mistakes. That's the way to get better at anything. And it's how I improved my memory.

Q: What do you mean by saying there an "art" to memory?

A: The "art of memory" refers to a set of techniques that were invented in ancient Greece. These are the same techniques that Cicero used to memorize his speeches, and that medieval scholars used to memorize entire books. The "art" is in creating imagery in your mind that is so unusual, so colorful, so unlike anything you've ever seen before that it's unlikely to be forgotten. That's why mnemonists like to say that their skills are as much about creativity as memory.

Q: How do you think technology has affected how and what we remember?

A: Once upon a time people invested in their memories, they cultivated them. They studiously furnished their minds. They remembered. Today, of course, we've got books, and computers and smart phones to hold our memories for us. We've outsourced our memories to external devices. The result is that we no longer trust our memories. We see every small forgotten thing as evidence that they're failing us altogether. We've forgotten how to remember.

Q: What is the connection between memory and our sense of time?

A: As we get older, life seems to fly by faster and faster. That's because we structure our experience of time around memories. We remember events in relation to other events. But as we get older, and our experiences become less unique, our memories can blend together. If yesterday's lunch is indistinguishable from the one you ate the day before, it'll end up being forgotten. That's why it's so hard to remember meals. In the same way, if you're not doing things that are unique and different and memorable, this year can come to resemble the last, and end up being just as forgettable as yesterday's lunch. That's why it's so important to pack your life with interesting experiences that make your life memorable, and provide a texture to the passage of time.

Q: How is your memory now?

A: Ironically, not much better than when I started this whole journey. The techniques I learned, and used in the memory contest, are great for remembering structured information like shopping lists or phone numbers, but they don't improve any sort of underlying, generalizable memory ability. Unfortunately, I still misplace my car keys.

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The Willpower Instinct: How Self-Control Works, Why It Matters, and What You Can Do To Get More of It

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Author: Kelly McGonigal

Based on Stanford University psychologist Kelly McGonigal's wildly popular course "The Science of Willpower," The Willpower Instinct is the first book to explain the new science of self-control and how it can be harnessed to improve our health, happiness, and productivity.

Informed by the latest research and combining cutting-edge insights from psychology, economics, neuroscience, and medicine, The Willpower Instinct explains exactly what willpower is, how it works, and why it matters. For example, readers will learn:

Willpower is a mind-body response, not a virtue. It is a biological function that can be improved through mindfulness, exercise, nutrition, and sleep.
Willpower is not an unlimited resource. Too much self-control can actually be bad for your health.
Temptation and stress hijack the brain's systems of self-control, but the brain can be trained for greater willpower
Guilt and shame over your setbacks lead to giving in again, but self-forgiveness and self-compassion boost self-control.
Giving up control is sometimes the only way to gain self-control.
Willpower failures are contagious--you can catch the desire to overspend or overeat from your friends--but you can also catch self-control from the right role models.

In the groundbreaking tradition of Getting Things Done, The Willpower Instinct combines life-changing prescriptive advice and complementary exercises to help readers with goals ranging from losing weight to more patient parenting, less procrastination, better health, and greater productivity at work.

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The How of Happiness: A New Approach to Getting the Life You Want

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Author: Sonja Lyubomirsky

Learn how to achieve the happiness you deserve

"A guide to sustaining your newfound contentment." --Psychology Today

You see here a different kind of happiness book. The How of Happiness is a comprehensive guide to understanding the elemetns of happiness based on years of groundbreaking scientific research. It is also a practical, empowering, and easy-to-follow workbook, incorporating happiness strategies, excercises in new ways of thinking, and quizzes for understanding our individuality, all in an effort to help us realize our innate potential for joy and ways to sustain it in our lives. Drawing upon years of pioneering research with thousands of men and women, The How of Happiness is both a powerful contribution to the field of positive psychology and a gift to people who have sought to take their happiness into their own hands.

www.TheHowOfHappiness.com

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The Definitive Book of Body Language

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Author: Barbara Pease

Available for the first time in the United States, this international bestseller reveals the secrets of nonverbal communication to give you confidence and control in any face-to-face encounter–from making a great first impression and acing a job interview to finding the right partner.

It is a scientific fact that people’s gestures give away their true intentions. Yet most of us don’t know how to read body language–and don’t realize how our own physical movements speak to others. Now the world’s foremost experts on the subject share their techniques for reading body language signals to achieve success in every area of life.

Drawing upon more than thirty years in the field, as well as cutting-edge research from evolutionary biology, psychology, and medical technologies that demonstrate what happens in the brain, the authors examine each component of body language and give you the basic vocabulary to read attitudes and emotions through behavior.

Discover:
• How palms and handshakes are used to gain control
• The most common gestures of liars
• How the legs reveal what the mind wants to do
• The most common male and female courtship gestures and signals
• The secret signals of cigarettes, glasses, and makeup
• The magic of smiles–including smiling advice for women
• How to use nonverbal cues and signals to communicate more effectively and get the reactions you want

Filled with fascinating insights, humorous observations, and simple strategies that you can apply to any situation, this intriguing book will enrich your communication with and understanding of others–as well as yourself.

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The Plateau Effect: Getting from Stuck to Success

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Author: Bob Sullivan

The Plateau Effect is a powerful law of nature that affects everyone. Learn to identify plateaus and break through any stagnancy in your life— from diet and exercise, to work, to relationships.

The Plateau Effect shows how athletes, scientists, therapists, companies, and musicians around the world are learning to break through their plateaus—to turn off the forces that cause people to “get used to” things—and turn on human potential and happiness in ways that seemed impossible. The book identifies three key flattening forces that generate plateaus, two principles to guide readers in engineering a plateau’s destruction, and three actions to take to achieve peak behavior. It helps us to stop wasting time on things that are no longer of value and to focus on the things that leverage our time and energy in spectacular ways.

Anything you want to do better—play guitar, make friends, communicate with your children, run a business—you can accomplish faster by understanding the plateau effect.

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